Lifechurch.tv is the largest Christian church in Oklahoma, and an American multi-site church with multiple locations in six states. Groeschel is known for his casual, humorous and personable style of communication of Christian belief. He is married with six children and lives in Edmond, Oklahoma, a suburb of Oklahoma City, where LifeChurch.tv is based.
At the second day of the WillowCreek Association Leadership Summitt 2008, Craig said,
"In order to reach those who no one else is reaching, we'll have to do things that no one else is doing."